Best Amazon Spring Sale TV deals 2026: Save big on Samsung, TCL, and more
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Amazon’s Big Spring Sale is heading into its second day, and you can already find steep discounts on TVs and home theater accessories from brands like Samsung, TCL, and more. Whether you’re looking to pick up a second screen on a budget or upgrade your home theater with a high-end OLED TV, you’ll be able to find everything you need for a personalized setup that won’t break the bank.
I’ve been testing and reviewing TVs for years. To help you make the most of your budget, I’ve found the best deals Amazon has to offer on TVs, streaming sticks, and home audio. These are my top picks.
Also: Amazon’s Big Spring Sale starts March 25: Dates, details, and deals to know
Best Amazon Spring Sale TV deals
- Current price: $180 (49% off)
- Original price: $350
The Insignia F50 is a great budget-friendly smart TV that offers 4K resolution, a 60Hz refresh rate, and support for DTS Virtual: X audio for an elevated experience while streaming movies, shows, or music. And with robust parental controls, you can block little ones from accessing inappropriate apps and media.
- Current price: $998 (29% off)
- Original price: $1,400
Samsung’s flagship QLED TV offers premium-grade features like object-tracking sound for spatial surround sound, Dolby Atmos support, a glare-free display, and a dedicated gaming hub. It also has a maximum refresh rate of 165Hz for buttery-smooth motion while watching live sports, action movies and shows, and fast-paced games.
Review: Samsung QN90F
- Current price: $2,200 (27% off)
- Original price: $3,000
Samsung’s flagship OLED TV got a refresh with an updated panel, support for both Dolby Atmos and object-tracking sound, and an adaptive sound processor to tailor audio to your space for a more personalized experience. You’ll also get cleaner upscaling of non-4K content so even classic TV shows and older movies look their best.
Review: Samsung S95F OLED
- Current price: $1,800 (22% off)
- Original price: $2,300
This cinema-sized TV has plenty of high-end features to help turn your living room into the ultimate home theater. With a maximum refresh rate of 144Hz, you’ll get smooth motion while streaming shows and movies, watching live sports, and console gaming. Dolby Vision HDR gives you enhanced detailing and contrast while the updated QD-Mini LED panel produces more accurate colors for some of the best picture quality you’ll get outside of an OLED.
Review: TCL QM6K
- Current price: $1,300 (23% off)
- Original price: $1,700
This big-screen TV from Hisense offers a great balance between performance and price. With a peak brightness of 5,000 nits, you’ll get great visibility in harsh overhead lighting and sunlight while Dolby Vision IQ boosts contrast and detailing. The 165Hz refresh rate provides smooth motion for sports, movies, and video games while the dedicated IMAX Enhanced picture mode boosts color accuracy for movie buffs.
Review: Hisense U8QG
- Current price: $1,700 (32% off)
- Original price: $2,500
This cinema-sized TV from Samsung offers object tracking sound for spatial 3D audio as well as a Supersize Picture Enhancer mode to help provide the cleanest picture possible on such a large display. The 120Hz refresh rate smooths motion for live sports as well as console gaming and streaming movies while built-in voice controls give you hands-free use of your new TV.
- Current price: $25 (50% off)
- Original price: $50
Got an old “dumb” TV or PC monitor you’re trying to get a few more years of use out of? The Amazon Fire TV Stick 4K Plus can turn any “dumb” screen with an HDMI port into a smart TV. You’ll get access to the entire Prime library of shows, movies, and music as well as support for hundreds of other popular apps so you can stream your favorite media right out of the box.
Also: Roku vs. Fire Stick
- Current price: $75 (42% off)
- Original price: $130
If you’re looking to pick up a second screen for your bedroom or kids’ playroom, or upgrade your main TV on a very strict budget, the Insignia F20 is a great choice. With 720p resolution and a 60Hz refresh rate, it’s perfect for catching up on your favorite shows or watching a quick movie before bed. And with built-in voice controls, you’ll get hands-free use over your new TV.
More Amazon Spring Sale TV deals
- Amazon Fire TV 4 Series 43-inch: $200 (save $130): A budget-friendly small screen smart TV with support for HDR10+, Dolby Audio, and cloud gaming via Amazon Luna or Xbox GamePass.
- Google TV Streamer 4K: $80 (save $20): Turn any TV into a Google TV with native 4K resolution support, HDR picture processing, and 32GB of storage for all your favorite apps.
- Fire TV Cube: $99 (save $40): This device combines a streaming box and smart speaker into a single unit so you can turn any TV into a Fire TV and kickstart your Alexa-based smart home network.
- Samsung Q8F 85-inch: $1,300 (save $400): A mid-range big-screen TV from Samsung that features a 120Hz refresh rate, HDR10+ support, and can produce up to 100% of the DCI-P3 color gamut.
- Samsung S85F 55-inch: $898 (save $500): Samsung’s entry-level OLED TV features object tracking sound, a Pantone Validated screen for enhanced color accuracy, and a 120Hz refresh rate.
- TCL QM8K 98-inch: $3,000 (save $1,000): One of our favorite cinema-sized screens offers a 144Hz refresh rate, Dolby Atmos support for virtual surround sound, and a max brightness of 5,000 nits.
- TCL NXTVISION 85-inch: $1,600 (save $400): A gallery-inspired TV designed as a competitor to Samsung’s The Frame. It features a matte display and magnetic frame so you can quickly and easily switch up your style.
- Sony Bravia 5 65-inch: $1,098 (save $400): A mid-range Mini LED TV from Sony that features support for both Dolby Vision HDR and Dolby Atmos virtual surround sound, a 120Hz refresh rate, and exclusive features for gaming with the PS5.
- Sony Bravia 3 85-inch: $998 (save $600): A solid LED option from Sony that offers Dolby Vision and Dolby Atmos support, integrated voice controls, and support for AirPlay 2.
When is Amazon’s Spring Sale?
This year, Amazon is holding the Big Spring sale from March 25-31.
Are other retailers participating in Amazon’s Spring Sale?
Other big-box and online retailers often hold competing events during the Amazon Spring Sale, and 2026 is no different. Best Buy had its Tech Fest sale, and while it officially ended on Sunday March 22, deals and discounts are stretching well into the Amazon Spring Sale. Since Amazon is primarily focused on discounting things like home goods, lawn and garden tools, and clothing, it’s a good idea to check in at other retailers to see if you can snag deeper markdowns on big-ticket tech like TVs and smartphones.
Amazon Spring Sale vs Prime Day: Which sales are better?
That all depends on what kinds of deals you’re looking for. The Spring Sale usually focuses on DIY, lawn and garden, fashion, and home goods as people start prepping their homes and wardrobes for warmer weather. Prime Day typically features deals on gadgets and big-ticket tech like TVs and laptops to help clear stock ahead of highly-anticipated product releases like Apple’s September iPhone launches and Samsung’s summer TV lineup.
How can I find discounted electronics during the Amazon Spring Sale?
While Amazon does make it fairly easy to find what you’re looking for on the dedicated Spring Sale page with easy access to a variety of category tags to browse, it can also bury the best discounts in a sea of cheap nonsense that you neither need nor want. I’ve found that the best way to find decent deals on just about any kind of electronics is to get specific with your searches. If you’re looking to buy a new TV, search by brand and select “All Discounts” or “Today’s Deals” to pull up every make and model with a discount being offered. You can then pick out a handful of your favorites to compare to other retailers like Best Buy and Walmart to see if you’re really getting the best price.
How did we choose these Amazon Spring Sale deals?
ZDNET only writes about deals we want to buy — devices and products we desire, need, or would recommend. Our experts looked for deals that were at least 20% off (or are hardly ever on sale), using established price comparison tools and trackers to determine whether the deal is actually on sale and how frequently it drops.
We also looked over customer reviews to find out what matters to real people who already own and use the deals we’re recommending. Our recommendations may also be based on our own testing — in addition to extensive research and comparison shopping. The goal is to deliver the most accurate advice to help you shop smarter.
